I was part of the small team that brought Trojan to 72andSunny and Trojan Man back to the world. Long story short, kids these days aren’t having as much sex we used to, so Trojan Man was re-birthed to sherpa them through today’s big, confusing, sexy world. Among other things, I wrote the line and the film that launched the campaign.

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This kid likes it.

This kid likes it.